International conference

3 – 4 September 2009
University of Westminster
London, UK

in association with the Audience and Reception Studies section of the European Communication Research and Education Association (ECREA),
the Popular Communication Division of the International Communication Association (ICA), and the Audience Section of the International Association for Media and Communication Research (IAMCR)

The first Transforming Audiences conference, in September 2007, featured over 100 presentations by audience researchers from around the world. Transforming Audiences 2 signals its development as Europe's major recurring international conference for audience/user studies.

There has never been a more exciting time for researchers interested in the place of media in people's lives. The growth of diverse online offerings and easy-to-use creative tools, coupled with the global economic downturn, has made traditional media and conventional broadcasters increasingly uncomfortable. Some critics are concerned about the future of 'quality' media for audiences to enjoy, but others celebrate this flourishing of non-elite, grassroots media.

Transforming Audiences 2 – organised by the Audiences Group at the University of Westminster Communications and Media Research Institute, and run in association with ICA, IAMCR, and ECREA – will present a rich set of analyses of the current situation and raise important questions about the future. We have strongly encouraged papers from interesting new scholars as well as more established researchers.

Invited speakers include Liz Bird, Nick Couldry, Natalie Fenton, Christine Hine, Peter Lunt, and Shaun Moores.

Conference organised by David Gauntlett, Caroline Dover, Fatimah Awan, Anastasia Kavada and Annette Hill.

Transforming Audiences 2 will consider the following issues: 

  • DIY media, 'we media', 'user generated content', and dispersed creativity
  • Audiences, identities and popular culture
  • Citizen media and new political communication
  • Transnational audiences and diasporas
  • Audiences and users around the world
  • The economics and business of contemporary media audiences
  • New methodologies in audience studies
  • Changing audience/producer relations
  • Media history and audiences
  • Philosophical and theoretical paradigms, and ethical concerns

Conference presented by:

Communications and Media Research Institute
CAMRI at the University of Westminster

University of Westminster
General university site

Also available:

2007 conference programme (PDF)
The programme from the previous Transforming Audiences conference in 2007. Note that this is not the 2009 programme! (890k)

Registration

Please download the registration form, complete it and send back by email, post or fax.

(PC users, right-click on the link and choose 'Save target as...'. If you cannot open Word documents, use this RTF file instead).

Registration fee for the two days is £240, for one day is £160, including lunch and a wine reception. ICA, IAMCR and ECREA members will be given a preferential rate of £210 for the two day event. The special rate for postgraduate students will be £110 for the two day conference, or £65 per day.

New location! This conference is at University of Westminster's Marylebone Campus, next to Baker Street tube station, in central London. See map.

Our accommodation list offers suggestions within easy reach of the conference site.

Conference enquiries should be sent to Helen Cohen (h.cohen02@wmin.ac.uk).

If presenting a paper, you may like to see our very simple guidelines for speakers.

 

Connect on Facebook

Join us in our Facebook group to make connections with other delegates, add interesting links, and start the discussions!

 

Preconference:
The presentation of self in
everyday digital life

University of Westminster, 2 September 2009

Fifty years after Erving Goffman published The Presentation of Self in Everyday Life, people present and represent themselves with digital, multimodal means, online or offline. This preconference invites presentations on stories and profiles in digital storytelling and in social networking.

Confirmed speakers will include Sonia Livingstone, Andrea L. Press, Larry Friedlander, Mia Lövheim, Shubo Li, Ranjana Das, Mark Evan Nelson and José Luis Rodríguez Illera. Commentator will be Nick Couldry. Chaired by Knut Lundby and David Gauntlett.

You can now view the list of papers to be presented, and the more detailed set of abstracts.

The preconference is convened by the international Mediatized Stories Project in association with the Transforming Audiences 2 conference. Mediatized Stories is coordinated from the University of Oslo, focusing on 'mediation perspectives on digital storytelling among youth'. See www.intermedia.uio.no/mediatized/.

Preconference enquiries should be sent to Gunhild Digernes Jakobsen at g.d.jakobsen@media.uio.no.

Registration for this preconference, which is via the same form as for the main conference (see above), is £30.